48h to improve women's contraception journey_____

HRA Pharma will host its first hackathon to create new solutions supporting women in their contraception journey: from getting informed, to choosing the right fit for them, finding ways of monitoring their contraception…


Let your creativity loose: wearables, mobile apps, serious games... Pick your tools to come up with the best innovation in the field! Ready?


Oh, and have no fear, no in-depth knowledge of contraception is required for this challenge. We'll have plenty of workshops to give you the basics!

March 18 > 29___

Ideation

phase

Feb 4___

Registration

open

March 29 > 31___

Hackathon

@ Sense Space

The hackathon is victim on its own success and is currently sold out. You can still register to the waiting list.

PERSONAS_____

You will create solutions for women such as Lola, Georgia and Sandra, but also for pharma experts like Sophie. Learn more about them and their needs:

Contraception education and guidance_____

Sandra

She's at the start of her sex life. She doesn’t know what the best contraception for her is. She finds it quite complicated as there are so many options! She would like to get some advice but it's not a topic she wants to discuss with her mum or a doctor.


The experience in the pharmacy_____

Sophie

Sophie wants to avoid getting involved in a long conversation at the pharmacy about embarrassing topics such as contraception.

Yet pharmacies are very convenient “health centers”, with flexible timings. It would be fantastic to have good contraception advice and discreet contraceptive provision without having to interact with the pharmacist.

Pill experience and compliance_____

Lola

Lola is on the pill, and it works for her. Yet sometimes she forgets to take it — so she’d like to get better at remembering to take the pill at the right time each day, and know what she should do after missing a pill.


Digitalcontraception_____

Georgia

She doesn’t want to take hormones, so the pill, IUD and implants are not an option. She doesn’t want to get pregnant yet. She would like to know when she’s at risk of pregnancy (and when she's not) in a snap of a finger!


PRIZE POOL_____

1

1st Prize_____

€5,000

2

2nd Prize_____

€3,000

3

3rd Prize_____

€2,000

PROFILES_____

Who can attend this hackathon?

Developers_____

Designers_____

Marketers_____

Health experts_____

Startups_____

Any other super power!_____

The hackathon is victim on its own success and is currently sold out. You can still register to the waiting list.

MENTORS_____

Experts will help you co-create these solutions in 48h!

Camille
_____

Head of Medical Affairs

Women’s Health
@ HRA Pharma

Janet
_____

Stéphanie
_____

Uta_____

Global Marketing Lead

Women’s Health

@ HRA Pharma

Director of Innovation

@ HRA Pharma

Consumer Insights Lead

@ HRA Pharma

In addition to mentors, get the best tips for this hackathon by clicking here!

AGENDA_____

Day 1

Friday, March 29th 2019_____

19:00

19:30

20:00

20:30

21:00

21:30

Welcome

Introduction

Idea Pitches

Dinner

Workshop Consumer Insight

Code all night long

Day 2

Saturday, March 30th 2019_____

09:00

11:00

13:00

14:00

20:00

21:00

Breakfast

Mentors checkpoint

Lunch

Teamwork

Dinner

Code all night long

Day 3

Sunday, March 31st 2019_____

09:00

10:00

11:00

13:00

15:30

16:00

18:00

18:30

Breakfast

Workshop Pitch

Technical tests

Lunch

Code is over!

Final demos

Winners announcement

Closing cocktail

VENUE_____

Sense Space11 Rue Biscornet75012 Paris

CONTACT_____

Noëmie

ORGANIZED BY_____

POWERED BY_____

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